Despite the constantly increasing price of memory, Nintendo has no plans to increase the price of the Nintendo Switch 2 console.
The Nintendo Switch 2 console launched in the burgeoning days of the ongoing worldwide memory crisis. Caused by the rampant demands of AI datacentres, the memory crisis is expected to continue into 2028 with rumours it could last until 2029.
This has caused prices of memory to increase across the board. Not only has it already resulted in a prior Nintendo Switch 2 price hike, but the price of physical game cartridges has increased as well. Additionally, Nintendo’s main supplier of game cartridges is exiting ROM production due to the ongoing crisis.
While memory prices are continuing to climb, Nintendo has confirmed that it has no plans to introduce another price hike to consumers. Speaking in its latest earnings presentation, president Shuntaro Furukawa announced that the company has enough memory to hit future Switch 2 saes until March 2027.
Furukawa explained that the company is not currently planning any further price changes across console, peripheral or software sales at this moment. However, as the memory crisis continues, especially if prices continue to rise over the course of 2027, the company may have to rethink this approach.
Since the company’s last price hike, memory prices have increased significantly, and Nintendo is making very small margins on the sale of Nintendo Switch 2 prices. Additionally, as the only console brand shipping games on cartridges and the one with the highest number of physical game players, Nintendo is making less profit on software sales per unit compared to its contemporaries.
Nevertheless, Nintendo is seemingly happy with its place in the marketing, noting that the new Nintendo Switch 2 is still outpacing sales of the Nintendo Switch console. While console sales are down in the latest quarter, the console is still selling faster than its predecessor, and software is selling well.
With that said, several Nintendo investors have expressed concern that the company doesn’t have enough high-quality software output to keep players engages. However, at the same time, Nintendo stock has jumped 8.13% today following the release of The Legend of Zelda: Ocarina of Time Remake, one of the highest-rated remakes of all time.
